CYOP #70 - Handling Favorable Press Coverage with Sarah Perez of Electric Sun Creatives
Welcome to CYOP Season 3! I'm very excited to kick off this new season with a four-interview series focused on those who are making physical products for a living. Sarah Perez of Electric Sun Creatives is my first guest and I had an opportunity to chat with her in her beautiful studio at the Warehouse Artist Lofts here in Sacramento, California.
If you're not familiar with Sarah's work, she makes really striking wall hangings and mobiles using driftwood (along with other wood products) and brass. In the interview, we talk through Sarah's recent press coverage through social media and how it's changed the way she manages the logistical side of running her business. We also go into her material choices, how she ended up making the products she does today and how she plays with limits to spark her own creativity.
Enjoy!
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Follow along with Sarah's adventures:
